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About Kate

BSc (Hons), PGCE

Kate Lord specialises in natural-looking permanent make-up. If you choose to have your treatment completed by Kate - you will not be disappointed. She is friendly, professional and completely dedicated to achieving the best possible results for each of her clients. With Kate's unique approach, natural creativity and subtle perfectionism, you will receive results that are flawless, realistic and long lasting. Whatever your goals, Kate will guide you through a seamless treatment process ensuring you are happy throughout each stage of the journey. She loves enhancing her client's confidence and making their lives that bit easier, through the transformative effects of cosmetic tattooing. Kate is fully trained, insured and licensed.


Kate's unique journey

Kate has quite a unique background. Prior to training in permanent makeup, Kate spent sixteen and a half years in the British Army, where she specialised in Exercise Rehabilitation. This role involved working within a clinical environment helping injured soldiers recover from injury. Therefore, Kate  has an extensive knowledge of anatomy and physiology, including skin, its properties and healing. She also gained a first class honours degree within this field. In 2014, whist serving in Afghanistan, Kate was a mentor to several female Afghan soldiers, and won a 'Queen's Commendation for Valuable Service. After leaving the Army, Kate obtained a PGCE in Primary Education and spent several years teaching. Although Kate loves teaching, her innate vision is to mentor women once more, with the hopes of guiding them to reach their own potential. As a creative person, Kate knew the next chapter in her life had to be a hands on profession that improves the lives of others. In 2018, Kate decided to have permanent makeup on her own eyebrows and it was in this moment, that she realised that she wanted to train within this field. Since then, she hasn't looked back and absolutely LOVES her new found occupation - Permanent Makeup. The next chapter will be to mentor women within the profession of PMU.


Kate's Training

Kate is relentless in her pursuit of becoming one of the "go to" experts in the North East of England. Therefore, when it came to Kate's training, she wanted to be trained by one of the best in the business, and she wanted to be trained 1 to 1. As a former qualified teacher, Kate knows only too well the importance of learning such a skill on a 1 to 1 basis. After all, we are talking about permanently changing features on someone's face!

To learn from such a 'sought after' trainer and mentor, Kate had to wait an entire year to begin the process. Kate completed her training with the multi-award winning and industry expert - 'Katy Jobbins' at the Permanent Makeup Training Academy.

Kate's Continued Professional Development 

Not content to cruise along, Kate is always learning and developing the most recent trends and techniques in PMU. Since completing her training, Kate has attended advanced training in Eyeliner, Powder Ombre Brows and Lip blush with the award winning and world renowned PMU artists and trainers - Jasmine Diebelius, Antony Turner and Courtney Stevens.

Kate's Clinic


Kate has her own private clinic in Birtley, she is fully insured and licensed through Gateshead Council.





Kate Lord PMU

Harraton Terrace,

21a Durham Road,


Tyne and Wear,









9am - 5pm

2pm - 8pm

9am - 5pm

9am - 2pm

9am - 2pm




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